What it is: #1 Loose Mineral Foundation made with just 5 ingredients for clearer, healthier skin What it does: Foundation that actually improves your skin. Five Ingredients. That's it. Clarifies. Reduces visible pores. Helps to Strengthens your barrier. Delivers a naturally luminous finish - all while you wear it. Lightweight, breathable, non-drying. Meet the Minerals: Titanium Dioxide + Zinc Oxide protect with mineral SPF Mica creates a radiant, luminous finish Iron Oxides deliver natural-looking coverage Bismuth Oxychloride creates a soft, luminous glow while blurring imperfections Claims : Covers. Clarifies. Protects Clinical*: 67% immediate reduction in appearance of pores + improvement in healthier looking skin 63% reduction in visible skin redness + texture immediately 62% reduction in appearance of skin imperfections immediately 20% improvement in skin barrier strength immediately 19% immediate improvement in skin moisturization All-day non-settling, non-creasing, non-caking wear Consumer**: 100% saw improvement in skin clarity + brightness immediately and after 2 weeks of use 100% agree that creamy minerals diminish the appearance of imperfections after 1 week of use 97% agree it minimizes the appearance of pores + imperfections immediately + after 2 weeks of use 97% agree it minimizes the appearance of fine lines + wrinkles after 1 week of use *Based on an independent clinical study **Based on an independent consumer study Why you'll love it : Formulated without any unnecessary additives, binders, fillers or talc Mineral-based spf 15 sun protection against uva and uvb rays Buildable sheer-to-full coverage All-day wear Dermatologist-tested Hypoallergenic Non-comedogenic Vegan Cruelty-free Clean — talc-free + formulated without Parabens, Formaldehyde, Gluten, Synthetic Fragrance, Pegs and more Awards: Allure Readers’ Choice Award – Best Loose Powder Foundation (2024) Allure Readers’ Choice Award – Best Loose Powder Foundation (2023) Allure Reader’s Choice Awards (2022) Allure Reader’s Choice Awards – Best Clean Foundation (2021) Ingredients: Fair 01 Active: Titanium Dioxide: 25% Zinc Oxide 20% Inactive: Bismuth Oxychloride, Titanium Dioxide, Mica, Iron Oxides Fair Ivory 02 Active: Titanium Dioxide 25% Inactive: Mica. May Contain: Titanium Dioxide, Iron Oxides, Bismuth Oxychloride Fairly Light 03 Active: Titanium Dioxide:25% Inactive: Bismuth Oxychloride, Mica, Iron Oxides Golden Fair 04 Active: Titanium Dioxide 25% Zinc Oxide 17.2% Inactive: Bismuth Oxychloride, Titanium Dioxide,mica,iron Oxides Fairly Medium 05 Active: Titanium Dioxide 25% Zinc Oxide 9.3% Inactive: Bismuth Oxychloride, Titanium Dioxide, Mica, Iron Oxides Neutral Ivory 06 Active: Titanium Dioxide 25% Inactive: Mica. May Contain: Titanium Dioxide, Iron Oxides, Bismuth Oxychloride Golden Ivory 07 Active: Titanium Dioxide 25% Inactive: Mica. May Contain: Titanium Dioxide, Iron Oxides, Bismuth Oxychloride Light 08 Active: Titanium Dioxide 18% Zinc Oxide 22% Inactive: Bismuth Oxychloride, Mica, Iron Oxides Light Beige 09 Active: Titanium Dioxide 25% Inactive: Mica. May Contain: Titanium Dioxide, Iron Oxides, Bismuth Oxychloride Medium 10 Active: Titanium Dioxide 25% Inactive: Bismuth Oxychloride, Titanium Dioxide, Mica, Iron Oxides Soft Medium 11 Active: Titanium Dioxide 25% Inactive: Mica. May Contain: Titanium Dioxide, Iron Oxides, Bismuth Oxychloride Medium Beige 12 Active: Titanium Dioxide 12.6% Zinc Oxide 21.8% Inactive: Bismuth Oxychloride, Mica, Iron Oxides Golden Beige 13 Active: Titanium Dioxide 25% Inactive: Mica. May Contain: Titanium Dioxide, Iron Oxides, Bismuth Oxychloride Golden Medium 14 Active: Titanium Dioxide 25% Inactive: Bismuth Oxychloride, Mica, Iron Oxides, Titanium Dioxide Neutral Medium 15 Active: Titanium Dioxide 25% Inactive: Mica. May Contain: Titanium Dioxide, Iron Oxides, Bismuth Oxychloride Golden Nude 16 Active: Titanium Dioxide 25% Inactive: Mica. May Contain: Titanium Dioxide, Iron Oxides, Bismuth Oxychloride Tan Nude 17 Active: Titanium Dioxide 25% Inactive: Mica. May Contain: Titanium Dioxide, Iron Oxides, Bismuth Oxychloride Medium Tan 18 Active: Titanium Dioxide 8.6% Zinc Oxide 25% Inactive: Bismuth Oxychloride, Mica, Iron Oxides Tan 19 Active: Titanium Dioxide 9% Zinc Oxide 22% Inactive: Bismuth Oxychloride, Mica, Iron Oxides Golden Tan 20 Active: Titanium Dioxide 11.7% Zinc Oxide 20% Inactive: Bismuth Oxychloride,mica, Iron Oxides Neutral Tan 21 Active: Titanium Dioxide 25% Inactive: Mica. May Contain: Titanium Dioxide, Iron Oxides, Bismuth Oxychloride Warm Tan 22 Active: Titanium Dioxide 7% Zinc Oxide 20% Inactive: Bismuth Oxychloride, Iron Oxides, Mica Medium Dark 23 Active: Titanium Dioxide 7% Zinc Oxide 20% Inactive: Mica, Iron Oxides, Bismuth Oxychloride Neutral Dark 24 Active: Zinc Oxide 20% Inactive: Mica. May Contain: Titanium Dioxide, Iron Oxides, Bismuth Oxychloride Golden Dark 25 Active: Titanium Dioxide 7% Zinc Oxide 20% Inactive: Iron Oxides, Mica, Bismuth Oxychloride Warm Dark 26 Active: Titanium Dioxide 7% Zinc Oxide 20% Inactive: Iron Oxides, Bismuth Oxychloride, Mica Warm Deep 27 Active: Titanium Dioxide 7%zinc Oxide 20% Inactive: Iron Oxides, Mica, Bismuth Oxychloride Golden Deep 28 Active: Titanium Dioxide 9.7% Zinc Oxide 20% Inactive: Iron Oxides, Mica, Bismuth Oxychloride Neutral Deep 29 Active: Zinc Oxide 20% Inactive: Mica. May Contain: Titanium Dioxide, Iron Oxides, Bismuth Oxychloride Deepest Deep 30 Active: Zinc Oxide 18% Inactive: Iron Oxides, Mica, Bismuth Oxychloride, Titanium Dioxide
- Features: Cruelty Free, Vegan
- Concerns: Dullness + Uneven
- Fluid Ounces: .30 oz.
- Ingredients: Fragrance Free, Gluten Free, Paraben-Free, Natural, Sulfate-Free
- Sun Protection: Spf 15 To 30
- Coverage: Full
- Formulation: Loose Powder
- Skin Type: All Skin Types
- Finish Type: Luminous
- Owned & Founded: Women Owned/Founded
- Cbd: No
- Makeup Use Location: Face
- Country of Origin: Made in US