The Richly Black Pigmented formula includes a lash enhancing serum to help strengthen lashes with continued use. Curl lashes if desired, then apply by sweeping from BASE to tip of lashes. Benefits: Pro Tip: For maximum volume with all-day wear, apply Lash Luxe Mascara first to build fullness and length, then finish with Lasting Lash Waterproof Mascara to seal the look, lock in curl, and help prevent smudging throughout the day. Features: - Volumizes and lengthens lashes - Buildable formula from natural to bold - Defines and separates each lash - Lightweight, comfortable wear - Helps hold curl How to Use: Starting at the base of the lashes, wiggle the brush gently from root to tip to evenly coat each lash. Apply one coat for natural definition or layer additional coats before the formula dries for added volume and drama. Use the tip of the brush to reach inner and lower lashes. Ingredients: Glycerin – Helps hydrate and condition lashes for a softer, healthier look. Peptides – Help support stronger, healthier-looking lashes. Vitamin B5 (Panthenol) – Helps nourish, strengthen, and improve lash flexibility. Please be aware ingredients are subject to change periodically. It is recommended you check the product packaging prior to use for a complete ingredient list. Please be aware ingredients are subject to change periodically. It is recommended you check the product packaging prior to use for a complete ingredient list.