What it Does An award-winning shampoo for color treated hair that maximizes color vibrancy while strengthening hair with daily shampooing. This shampoo makes haircolor last longer and will protect it from harsh environmental conditions. Gently cleanses and strengthens. Repels UVA/UVB rays and other environmental aggressors and provides anti-fade protection to optimize color durability and retention. Keeps haircolor radiant with mirror-like shine. How to Use Apply to wet hair. Massage into a lather. Rinse thoroughly. For best results, follow with Color Extend Conditioner. Ingredients: Aqua/Water/Eau, Sodium Laureth Sulfate, Cocamidopropyl, Betaine, Glycol Distearate, Sodium Chloride, Amodimethicone, Ppg-5-Ceteh-20, Sodium Benzoate, Parfum/Fragrance, Salicylic Acid, Guar Hydroxypropyltrimonium Chloride, Trideceth-6, Carbomer, Cocamide Mipa, Butylphenyl Methylpropional, Hexyl Cinnamal, Cetrimonium Chloride, Linalool, Vaccinium Macrocarpon (Cranberry) Seed Oil, Arginine, 2-Oleamido-1, 3-Octadecanediol, Hydrolyzed Soy Protein, Benzo-Phenone-4, Citronellol, Benzyl Alcohol, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Methyl Cocoate, Sodium Cocoate, Sodium Hydroxide, Citric Acid (D46209/2) Please be aware ingredients are subject to change periodically. It is recommended you check the product packaging prior to use for a complete ingredient list.